Home Bargains is an English discount store chain. It was founded in 1976 by Tom Morris as Home and Bargain. TJ Morris Ltd, the parent company of Home Bargains, has over 4,000 branded products and employs over 22,000 people. It is the UK’s largest retail chain, with over 4,000 stores nationwide. Read on to learn more about Home Bargains. Listed below are some of its most popular stores.
High street brands at low prices
For high-quality pieces at surprisingly low prices, visit the high street brands. River Island is an example of this. The brand designs nearly all its pieces in-house, making it a great place to find fashionable pieces at affordable prices. The Spanish brand Mango is also worth a look; its pieces are affordable but look high-end, and its celebrity fans are often found wearing them. This trend is sure to continue, as more women turn to high-street fashion for their affordable, stylish clothes.
American Giant is a high-street brand that started out with hoodies but has since moved on to jeans and t-shirts. Its style is straightforward and based on human values, and the prices are competitive with other budget high-street brands. Uniqlo is another brand that offers clothing at low prices, and has a dedicated high-end line to meet this demand. High street brands that have managed to create a niche in this industry include Zara, Topshop, and Miss Selfridge’s.
While high-end high-street brands often focus on a niche customer base, mid-street brands tend to cater to a broader market. Rather than catering to a specific trend, high-end brands generally focus on day and evening wear. The trend of online shopping has continued since the turn of the last decade. During the summer months of 2018, online sales represented 20% of the total high-street economy. Hence, the high-street brands have a great range of products for any budget.
Several online sources have helped brands sell their products at extremely low prices. In the UK, a reputed source has worked with House of CB and Boohoo. Her aim is to provide luxury clothes at a low price. But, it has to be affordable for everyone. A number of high-street brands have been acquired by online shopping giants and now offer exclusive online shopping. With their low prices, they’re also great for the environment.
Free click-and-collect service
The Home Bargains website accounts for a small portion of the company’s overall sales. Because these items are often low in value, the company is viewed as a promotional medium. While the delivery costs are relatively high, the company does offer a click-and-collect service for a fee. In addition, customers are often notified via email when their order is ready to collect from the store.
Fast-growing chain
Founded 40 years ago in Old Swan, Liverpool, the Fast-growing chain of Home Bargains is a discount retailer that specializes in branded general merchandise at low prices. Items sold in Home Bargains stores include clothes, toys, food, and household items. Today, Home Bargains operates in over 50 countries worldwide. The company is privately owned and has over 20,000 employees. In the United Kingdom, the value retail sector has grown at around 12 percent a year since 2006.
The company’s website accounts for just a fraction of sales. The website sells items in large quantities at low prices and is a purely promotional tool. However, the chain’s website does feature many products that are low in value, and thereby attracts a mass audience. As such, Home Bargains has a high delivery cost, but offers a free click-and-collect service.
Investment in store estate
B&M’s pandemic success has been good for Home Bargains. But it must now invest in store estate. In the last two years Home Bargains has opened 45 new stores, while B&M is on track to open a further 45 stores this financial year. A new store will be welcome for the home-grown retailer and complement its existing store estate in Margate. But how much can Home Bargains expect to benefit from this trend?
The new Home Bargains store in Milton Keynes will open at 8am on 29th January 2022. Home Bargains, a discount retailer, plans to expand to 700 stores within five years. Its new store will create over 65 new jobs and employ over 75 team members. Some of these will be transfer staff from other local stores. For now, it is unclear how many jobs will be created at the new store, but this expansion is good for the local economy.